Digital Brand
Why First Impressions Matter Online
Current data shows that you have just 15 seconds to convince a customer to stay on your site—before you lose them altogether.
Intrix Media Can Help
- Define your brand’s mission & purpose.
- Help you identify core values.
- Hone the visual experience of your brand.
- Help you craft a memorable brand voice.
- Identify effective brand development tools.
- Help you foster & build client relationships.
Building market influence starts with creating a strong brand image. A distinct brand aesthetic, voice, and message are all essential elements to both streamlining the marketing process and attracting your ideal customer. One of the first and most important digital spaces a potential customer interacts with your brand is through your website. A good website should make a positive impression within seconds and represent the brand well in both visual appeal and message.
The amount by which a ‘signature color’ can increase brand recognition.
The percentage of marketers say that branded online content is a better investment than buying ad space in magazines.
The amount by which consistent brand can increase revenues.
Consistency
It takes 5 to 7 unique impressions or experiences with your brand to create brand awareness.
Color
A strong color palette with a stand-out “signature color” boosts brand recognition by 80%.
Rentention
A 2% increase in customer retention can lower costs by as much as 10%. Brand relationships boost retention.
Brand Names
72% of the 100 best brands are named with made-up words or acronyms.
At Intrix, we’re committed to keeping you in the know about how your brand is performing. By tracking and measuring brand impressions across multiple platforms and mediums, we’re able to quantify how your brand is being identified online and give you customized suggestions on how to improve your online presence.
